Donna, AI assistant for sales reps on the go, raises 1.6 Million dollars.
Donna, the AI-based assistant that enables sales professionals on the go to focus on selling, has raised 1.6 million dollars from US and European investors, reports Fortino.
This pre-seed funding will help the Belgian serial entrepreneurs behind Donna to attract new talent and further accelerate its ambitious rollout in the EU and US.
"A major challenge for sales professionals on the go, who often make 5-10 prospecting or customer visits daily, is efficiently and accurately entering relevant information into a Customer Relationship Management (CRM) system. Processing a meeting takes an average of 20 minutes, time that could be better spent on selling", says Jonas Deprez, co-CEO and co-founder of Donna.
That’s why these seasoned entrepreneurs are launching ‘Donna’, an AI-powered sales assistant that helps sales professionals on the go before, during and after every sales interaction. Since these salespeople are frequently on the move, Donna calls them to accurately update their CRM system and initiate next steps.
Serial entrepreneurs in charge
Donna is led by Nicolas Christiaen and Jonas Deprez, two experienced entrepreneurs from the Ghent startup ecosystem. Nicolas founded the fintech company Cashforce, which he sold to German payment platform TIS in 2022. Jonas launched the retail data company Daltix, which was acquired by Colruyt Group in 2023.
The AI startup is raising 1.6 million dollars from a select group of funds and experienced entrepreneurs based in the US and Europe, led by Pitchdrive.