Happiness forms the basis for the Only community in Belgium.
The Belgian creative and strategic marketing agency Happiness has become part of Only creative entrepreneurs.
This is the first agency outside the Netherlands to join Only and will form the basis for the community in Belgium. Happiness has several branches in Brussels and Amsterdam, among others, which together form a group of more than a 100 employees.
In recent years, Only has developed into a community with more than 300 strategists, designers, developers, communication, media and content specialists in the Netherlands. Creativity and entrepreneurship are central values.
The culture of Happiness fits well with the creative and enterprising culture of Only in the Netherlands. In addition, both companies have similar other values such as connection, social themes and sustainability.
Karen Corrigan, founder and CEO of Happiness: “It is becoming increasingly important in our sector to be able to offer a broad range of services to customers. Together with our previous investor Tilleghem, we have taken the first steps towards this, including the establishment of Happiness Amsterdam and the acquisition of Tomorrow Agency, a niche player in employer branding. The collaboration with Only allows us to continue our consolidation and diversification strategy. Only's track record and ecosystem on the one hand and our creative and cultural strengths on the other hand provide great opportunities in both Belgium and the Netherlands. In other words: nothing changes, everything gets better.”
Happiness will continue to operate under its current name and from existing locations.
