Kolsquare, the influencer marketing brand of team.blue, has acquired Storyclash, a leading influencer marketing technology in the DACH region.
The deal brings together two established European platforms, creating a stronger and more comprehensive influencer marketing offering for brands, agencies and creators.
Kolsquare joined team.blue in October 2024 and has since expanded rapidly across key European markets including France, Germany, Spain, Italy, the UK and the Nordics. The acquisition of Storyclash follows Kolsquare’s earlier integrations of Woomio and Inflead and marks another step in its buy-and-build strategy to reinforce its position as a leading marketing technology provider in Europe.
The combined platforms will serve more than 2,000 brands, agencies and public organisations across over 180 countries. By integrating Storyclash’s AI-powered technology with Kolsquare’s proprietary tools, the group aims to deliver advanced capabilities such as predictive campaign insights, automated creator-brand matching and real-time performance optimisation.
Storyclash will benefit from increased reach within the team.blue ecosystem, while Kolsquare strengthens its footprint in the DACH market. “Kolsquare’s acquisition gives Storyclash accelerated European scale and strong backing to deliver even greater value to our customers,” said Andreas Gutzelnig, Co-founder and CEO of Storyclash.
Claudio Corbetta, Group CEO of team.blue, said the transaction supports the group’s ambition to build European category leaders in SaaS. He added that combining Kolsquare and Storyclash strengthens team.blue’s influencer marketing pillar and advances its goal of helping businesses grow smarter through AI-powered digital solutions.
READ ALSO: Maarten Remmerie – M&A Director at team.blue: "We keep entrepreneurship sacred"
